5. Create stunning slides.
Slides are optional, but if you’re going to use them, make them great. Even if you’re not a graphic designer, it’s relatively easy to stand out from the crowd of bullet points and PowerPoint templates, by licensing high-quality images from stock sites like istockphoto and Veer, or searching for Creative Commons-licensed photos from Flickr using Compfight (just make sure you read the licensing terms carefully, especially for commercial use!). And Garr Reynolds’ book Presentation Zen Design will introduce you to basic design principles for creating slides from the images.
And if you are a graphic designer, check out Nancy Duarte’s beautiful book Slide:ology, for a stimulating guide to the creative possibilities of slide design. Nancy and her team designed the slides for Al Gore’s “Inconvenient Truth” presentation and feature film, so she knows a thing or two about creating slides with impact.
6. Keep it simple.
Simplicity – focusing on core themes and eliminating fluff – is the key to a lot of great design, great writing, great music, great dance, and great art of many kinds. It’s also one of the things that makes presentations powerful and memorable.
This is all you need for a truly great presentation:
One big idea
Three key points
One compelling story
One idea per slide (and no more than six words)
One clear call to action
from 99%’s How to Create a Captivating Presentation